“We throw paper and words at patients and it is crazy to think they will understand” — Brian Jack Chief of Family Medicine at Boston Medical Center
An observant article in the Wall Street Journal last Monday finally acknowledged how clinicians can reduce and redefine a significant, chronic point of care issue: patients recall less than 10% of what they are told by their clinicians in the exam room. This limited understanding is creating a $300 billion healthcare problem in the U.S. alone.
The WSJ story validates the power of HCPs to provide patients with more transparent patient care instruction. The solution: Clear, personalized, stored and transportable visual and audio medical information for these patients to review, understand and share with their caregivers and family. The video and audio recording technology mentioned in the article is rudimentary at best — a computer on a cart set up with a video camera for the health care provider to do the recording – but the benefits are proving to be dramatic:
“…she watched the video again and again. At least five times. Replaying the video helped her grasp these big chunks of information” and allay at least some fears, such as, “Am I going to forget how to count to 10?”
We have entered the age of Visual & Audio medicine. You don’t have to wait for this type of tool to be developed or validated. Liberate Health is the innovative solution currently used by tens of thousands of clinicians in the exam room. Liberate Health is a revolutionary, teach-and-send, iPad app that’s designed to deliver the right information at point-of-care to improve patient understanding and adherence
Sponsorships are available for content placement that can amplify reach and improve patient education outcomes.
[Reference] Lagnado L. What patients need to remember after leaving the hospital. Wall Street Journal. November 30, 2015. http://www.wsj.com/articles/what-patients-need-to-remember-after-leaving-the-hospital-1448908354.