Is Inclusive Geo-Fencing the Future at Point of Care?

Crafting a Multichannel and Multi-Device Approach In healthcare marketing circles, Geo-Fencing is a current buzzword. A geo-fence is a “virtual perimeter for a real-world geographic area that can be dynamically generated”—as in a radius around a store or point location– or it can be a predefined set of boundaries where engagement can be made with […]

ACOs, Population Health and Delivering on the Promise of Improved Health Outcomes

Accountable care organizations (ACOs) – formal alliances of hospitals and physicians that assume responsibility for the cost and quality of care – have the potential to improve patient health while reducing the waste in the healthcare system. But, to make these gains, ACOs are changing the way healthcare is delivered – and significantly through the build […]

Health Care Needs Revolution, not Evolution

“It is not ‘can any of us imagine better? but, ‘can we all do better?’ The dogmas of the quiet past, are inadequate to the stormy present. The occasion is piled high with difficulty, and we must rise — with the occasion. As our case is new, so we must think anew, and act anew. […]

Liberate Health Surpasses 50,000 Uses

Liberate Health’s adoption rate for its first-of-its-kind, provider-led, patient education and adherence application continues to accelerate dramatically: The number of uses of the app by Liberate Health clinician users surpassed 50,000 year-to-date as of September 1. 50,000_Pressrelease_092214

Liberate Health Contributes to PharmaVoice ‘Digital Patients’ Cover Story

The cover of this month’s PharmaVoice addresses the disruptive force of ‘digital patients’ on the pharmaceutical industry. Our CEO, Richard Nordstrom, contributes to the article, advocating for the role of clinicians in mediating digital tools and content to drive better patient engagement.  Read more here.

Are You Ready for Transformation at the Point of Care?

“Enormous changes occurring in the healthcare marketplace promise to transform the entire ecosystem. Government initiatives, technology advancements and medical innovation are all factors. The overarching challenge for healthcare professionals (HCPs) is how to best transform their practices in this new environment. They are looking for manufacturers to help bring value beyond the pill—and communications is […]

Physician and Patient Use of Mobile at POC Increases Daily

Liberate Health, our POC patient education platform, is seeing increased adoption every day.  Having just launched in January 2014, we have achieved almost 10,000 patient encounters by more than 700 HCPs at point of care.  We take great pride in being part of the revolution that mobile is having in health care.  Nowadays, technology is […]

Top iPhone Apps for Doctors

Nowadays, there is a wealth of mobile medical apps available for healthcare professionals. Given the widespread adoption of mobile technology, apps are now used as tools to assist healthcare providers and help to improve overall care delivery. Here are some of the top-rated apps available for doctors and healthcare professionals. The Merck Manual Professional Edition […]

The Advantages Of Having A Medical Dictionary App On Your Mobile Device

Technology has revolutionized the way we think, live and work. Many industries are embracing new technologies that have altered the ways in which they operate; in particular, those working in the healthcare industry have become inundated with new tools that can help them in their business. The ever growing popularity of mobile devices has meant […]

Benefits of Patient Education

Patient education involves healthcare professionals teaching patients about their health so they may better understand their condition. Patients can be educated in health or non-health environments, and in a formal or non-formal manner. The overall aim of patient education is to improve individual health as well as enhance the performance of the healthcare industry as […]